Hypodermic Needle Theory.
- This is a model of communications suggesting that an intended message is directly received by the audience and completely accepted and unchallenged. The reason for it's name is that the hypodermis needle directly feeds the intended message into the viewer. Just like a hypodermic needle would with a patient in hospital.
Two-Step Flow.
- An example of this theory would be the famous site, 'Twitter'. On this site an opinion leader (possibly celebrity) would 'tweet' an opinion and this would be seen by thousands of viewers worldwide. This would be news that would be received second hand, therefore there is a two-step process to this theory.
Uses and Gratifications.
- This is a theory that was created by two researchers called Blulmer and Katz. They found that individuals might choose and use a text for the following purposes:
- Diversion - escape from everyday problems and routine.
- Personal Relationships - using the media for emotional and other interaction, eg) substituting soap operas for family life.
- Personal Identity - finding yourself reflected in texts, learning behaviour and values from texts.
- Surveillance - Information which could be useful for living eg) weather reports, financial news, holiday bargains.
Reception Theory.
- This theory is based on the idea that a media product is encoded by the producers and then is decoded by the audience. This can be decoded in many different ways to create multiple readings. However, producers can use codes and conventions to make sure that the viewer takes a particular reading of the text.
All of these audience theories would relate to my magazine. However, I believe that the 'Uses and gratification' one is the best in relation to how I want my magazine to be perceived. I don't want it to be brainwashing, I just would like it to be full of interesting facts and information which helps the reader within their life.
Tuesday, 29 November 2011
Monday, 28 November 2011
Music Magazine Questionnaire Results.
View more documents from KateParsons
I also asked the question.. 'What kind of questions would you like to be asked in the interview on the double page spread?' and these are the answers that I recieved back.
- What are your musical influences?
- At what age did you know that you wanted to be a singer?
- How did you become a famous singer?
- Who is your icon?
- How did you get into the music industry?
These are the results that I recieved from my questionnaire. These are now going to form how I create my magazine. They have been very useful and will now help me to progress in the designing of my magazine. As you can see, I tried to ask a wide range of ages and both sexes so that I can get information from all of my target audience. This means that my results aren't biased and this makes them a lot fairer. However, one thing that I do have to take into account is the fact that my range of people all live within the same area and I only asked 10 people to complete my questionnaire, therefore it's not completely fair.
Advantages of a questionnaire.
- There are many advantages of using a questionnaire. These include the fact that it enables me to get a wide range of valid information from a large amount of people which will give me the inspiration needed to create my magazine's front cover, contents page and double page spread. Questionnaires also relatively quick and easy to create and distribute which means that I can all of this information more easily than using a poll on my blog for example.
Disadvantages of a questionnaire.
- Although there are many advantages of using a questionnaire, there are also disadvantages. For example, some people may have worked together on formulating their answers, meaning that some of my information may not be fair. I could ask more females than males, this would make my results biased and this could be the case with the age boundaries too, because some of them may more results than others. You could also get unfair results due to location of all of the questionnaire completers.
However, overall questionnaires are a very good source of getting information.
Editorial Profile.
Kate x
Thursday, 24 November 2011
Customer Profile.
Sophie is 17 years old, female and is currently a sixth form student studying Media, Textiles and English Literature. She loves to keep up to date with the latest fashion, gossip and music. She regularly watches music channels, socializes with friends and reads magazines. Her favourite genre of music is pop, but rather than liking the young girly kind of pop magazines, she’s looking for a more sophisticated magazine to read and talk about with her friends. The pop artists, Rihanna, Lady Gaga, Katy Perry and Jessie J, currently inspire her not only with what music she listens to but also her fashion. Therefore she would like this music magazine to have celebrities, music, gossip and fashion.
Monday, 21 November 2011
Music Magazine Inspiration.
View more presentations from KateParsons
I have made a small montage of pictures that I like. They all relate to the style of magazine that I wish to create and give me inspiration.
Wednesday, 16 November 2011
I've added this video to my blog because I think that Jessie J is exactly the type of artist that I would like to see on a sophisticated pop magazine front cover. I also was lucky enough to see her in concert a few weeks ago. All of her costumes, makeup and nails are unique to her. When I do my photo shoot I will take a lot of inspiration from this video and Jessie J as a person.
Music Magazine Questionnaire.
View more documents from KateParsons
I have created a questionnaire to distribute to my target audience so that I can establish what will be relevant to them and what they wish to see in my magazine. Here is an un-answered questionnaire.
Tuesday, 15 November 2011
Tuesday, 1 November 2011
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